Online Shopping Sales Rise 4.1% in September Driven by Autos and Delivery
South Korea's online shopping sales increased by 4.1% in September, fueled by demand for automobiles and food delivery services.
South Korea's online shopping sales increased by 4.1% in September, fueled by demand for automobiles and food delivery services.
In September 2023, online shopping sales in South Korea experienced a notable increase of 4.1% compared to the previous year. This rise is attributed to a surge in consumer demand for automobiles and food delivery services, reflecting changing purchasing habits in the post-pandemic landscape.
According to data from the Ministry of Data and Statistics, the total value of online shopping transactions reached approximately 24.97 trillion won (around $18.7 billion). This marks an increase of 975.8 billion won from the same month last year.
The automotive sector saw a remarkable growth of 30.9% year-on-year, with spending reaching 1.27 trillion won. Additionally, expenditures on food delivery services rose by 4% to 3.78 trillion won, indicating a sustained preference for convenience among consumers.
Mobile shopping also played a significant role in this growth, with sales via smartphones and tablets increasing by 5.4% to 19.08 trillion won, accounting for 76.4% of total online sales. This shift highlights the ongoing trend towards mobile commerce as consumers increasingly turn to their devices for shopping.
Overall, the data suggests a positive outlook for the online retail sector in South Korea, as it continues to adapt to evolving consumer preferences in a post-pandemic economy.
