Entertainment·1 min read·Author: Billboard

K-pop majors eye bigger Latin America tour footprint in 2026

Promoters report stronger ticket demand in Brazil and Mexico for Korean entertainment acts.

Updated: Jul 08, 2026, 07:15 PM GMT-3
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Promoters report stronger ticket demand in Brazil and Mexico for Korean entertainment acts.

Venues in SĂŁo Paulo and Mexico City are being prioritized for multi-act festivals and solo arena dates.

The trend underscores soft-power export growth beyond Asia.

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BRMXKR
TagsK-poptourLatin Americaentertainment

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