Hyundai Glovis Expands Shopee Logistics Service for K-Beauty

Hyundai Glovis has announced the launch of an integrated logistics service in collaboration with Shopee Korea, aimed at supporting Korean cosmetics brands in their expansion into the Southeast Asian market.

This new service, which began in October 2026, combines various logistics functions including pickup, freight, customs clearance, and local fulfillment, all managed under one provider. This streamlined approach is designed to simplify the overseas expansion process for K-beauty brands, reducing the need for them to coordinate multiple logistics companies.

The partnership with Shopee, a major e-commerce platform in Southeast Asia, provides Korean cosmetics brands with access to a vast user base, enhancing their visibility and market reach. Additionally, the companies plan to extend their cooperation to Latin America and other regions in the future.

Hyundai Glovis aims to diversify its revenue streams beyond its traditional ties with the Hyundai Motor Group, targeting non-affiliated customers for 40% of its total sales by 2030. This initiative reflects the company's strategic shift towards expanding its logistics services in the global market.